All Industries

Fashion

Jewellery

Athletic Goods

Health and Wellness

Billini

ROAS isn't the answer

Billini x ProfitPeak
Challenge

Fragmented data across paid media platforms, reporting tools, and onsite trading made it impossible to get a clear, real-time picture of performance — leaving Billini making best-guess decisions too slowly to act on them.

Solution

Product Attribution & Sherpa AI

Result

Billini unified three separate data sources into one view, giving the whole team the confidence to make independent, data-led decisions — faster. Paid media and product performance are now connected in one place, enabling audiences and campaigns to be scaled with far greater precision.

"We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence."

Emily Troian, Senior Digital & Ecommerce Manager, Billini

PART & parcel

3X Return on investment

Part & Parcel x ProfitPeak
Challenge

Daniel Kagan, Founder of Part & Parcel, came to ProfitPeak because he wanted to optimise for profit, not just revenue or ROAS.

Solution

Most platforms focus on top-line performance. But Daniel needed something that showed which products and promotions were actually driving healthy margins.

Result

You’d think shifting a business toward profit-first optimisation would take time. For Daniel, the impact showed up almost immediately.

"You do what you say you’re gonna do. You over deliver. You’re wonderful to deal with. But most importantly, your tech is amazing and it works."

Daniel Kagan, Founder

BABYBOO FASHION

+68% META CONTRIBUTION PROFIT

Babyboo x ProfitPeak
Challenge

Disconnected data across marketing, agency partners, and inventory teams made it impossible to make rapid, aligned commercial decisions, leading to missed growth opportunities and reactive buying.

Solution

Unified Source of Truth for Trade, Growth & Inventory.

Result

ProfitPeak became the single source of truth at weekly trade meetings, aligning the internal team, media agency, and inventory planners around the same data. Scaled Meta spend with confidence, made smarter buying decisions faster, and replaced guesswork with real-time commercial intelligence.

"ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions."

Sam Reece, General Manager

Baby Village

+88% net sales

Moving beyond traditional ROAS to achieve record-breaking sustainable growth

Baby Village x ProfitPeak
Challenge

Relying on misleading platform ROAS and stagnant attribution data made it impossible to scale marketing spend without eroding true profit margins.

Solution

Integrated ProfitPeak to shift to a "Profit-First" strategy, using real-time margin data and product tagging to automate and prioritise high-profit ad spend.

Result

Achieved a record-breaking 64% increase in contribution profit and an 88% surge in net sales through high-growth campaigns.

"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us. It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."

Julien Darmanthé, Digital Marketing Manager

ARMS Of Eve

+34% revenue growth through email

Real-time Insights Fueling Marketing Revolution

Arms of Eve x ProfitPeak
Challenge

Operating without a clear financial compass, making it difficult to scale profitably and allocate resources effectively.

Solution

Flexible business intelligence and Multi-touch attribution

Result

Analytics-guided strategies and optimising key business functions led to enhanced revenue growth through email by 34% in just 21 days

"We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease. It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory."

Kerry & Aaron Langer, Founder & CEO.

Pace Athletic

+79% in total gross profit

Optimising Campaigns and Inventory in Real-Time to Maximise Adspend

Pace Athletic x ProfitPeak
Challenge

Lacking real-time visibility and accurate attribution, leading to inefficient ad spend, wasted resources, and delayed responses to underperforming products.

Solution

Dynamic Product Tagging & Instant Analytics

Result

Cut waste by dynamically moving products into the right campaigns at the right time, allocate budget where it delivers the most efficient returns through accurate attribution and identify/cut underperforming products early before it impacts cash flow.

"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."

Anthony Bayliss, Head of Digital.

HealthPost X ProfitPeak

+120% gross profit on adspend

Shift from ROAS to Profit

Health Post x ProfitPeak
Challenge

HealthPost's reliance on ROAS created misleading insights, as campaigns drove sales for low-margin products. This focus masked rising CAC and caused critical out-of-stock issues on high-demand, high-profit inventory.

Solution

Product Intelligence, Dynamic Tagging and Predictive Forecasting

Result

The shift to a profit-first strategy led to a significant 120% increase in gross profit on ad spend. Furthermore, by keeping profitable items in stock and optimising their strategy, HealthPost saw an overall 130% increase in ROAS.

All Industries

Fashion

Jewellery

Athletic Goods

Health and Wellness

Billini

ROAS isn't the answer

Billini x ProfitPeak
Challenge

Fragmented data across paid media platforms, reporting tools, and onsite trading made it impossible to get a clear, real-time picture of performance — leaving Billini making best-guess decisions too slowly to act on them.

Solution

Product Attribution & Sherpa AI

Result

Billini unified three separate data sources into one view, giving the whole team the confidence to make independent, data-led decisions — faster. Paid media and product performance are now connected in one place, enabling audiences and campaigns to be scaled with far greater precision.

"We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence."

Emily Troian, Senior Digital & Ecommerce Manager, Billini

PART & parcel

3X Return on investment

Part & Parcel x ProfitPeak
Challenge

Daniel Kagan, Founder of Part & Parcel, came to ProfitPeak because he wanted to optimise for profit, not just revenue or ROAS.

Solution

Most platforms focus on top-line performance. But Daniel needed something that showed which products and promotions were actually driving healthy margins.

Result

You’d think shifting a business toward profit-first optimisation would take time. For Daniel, the impact showed up almost immediately.

"You do what you say you’re gonna do. You over deliver. You’re wonderful to deal with. But most importantly, your tech is amazing and it works."

Daniel Kagan, Founder

BABYBOO FASHION

+68% META CONTRIBUTION PROFIT

Babyboo x ProfitPeak
Challenge

Disconnected data across marketing, agency partners, and inventory teams made it impossible to make rapid, aligned commercial decisions, leading to missed growth opportunities and reactive buying.

Solution

Unified Source of Truth for Trade, Growth & Inventory.

Result

ProfitPeak became the single source of truth at weekly trade meetings, aligning the internal team, media agency, and inventory planners around the same data. Scaled Meta spend with confidence, made smarter buying decisions faster, and replaced guesswork with real-time commercial intelligence.

"ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions."

Sam Reece, General Manager

Baby Village

+88% net sales

Moving beyond traditional ROAS to achieve record-breaking sustainable growth

Baby Village x ProfitPeak
Challenge

Relying on misleading platform ROAS and stagnant attribution data made it impossible to scale marketing spend without eroding true profit margins.

Solution

Integrated ProfitPeak to shift to a "Profit-First" strategy, using real-time margin data and product tagging to automate and prioritise high-profit ad spend.

Result

Achieved a record-breaking 64% increase in contribution profit and an 88% surge in net sales through high-growth campaigns.

"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us. It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."

Julien Darmanthé, Digital Marketing Manager

ARMS Of Eve

+34% revenue growth through email

Real-time Insights Fueling Marketing Revolution

Arms of Eve x ProfitPeak
Challenge

Operating without a clear financial compass, making it difficult to scale profitably and allocate resources effectively.

Solution

Flexible business intelligence and Multi-touch attribution

Result

Analytics-guided strategies and optimising key business functions led to enhanced revenue growth through email by 34% in just 21 days

"We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease. It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory."

Kerry & Aaron Langer, Founder & CEO.

Pace Athletic

+79% in total gross profit

Optimising Campaigns and Inventory in Real-Time to Maximise Adspend

Pace Athletic x ProfitPeak
Challenge

Lacking real-time visibility and accurate attribution, leading to inefficient ad spend, wasted resources, and delayed responses to underperforming products.

Solution

Dynamic Product Tagging & Instant Analytics

Result

Cut waste by dynamically moving products into the right campaigns at the right time, allocate budget where it delivers the most efficient returns through accurate attribution and identify/cut underperforming products early before it impacts cash flow.

"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."

Anthony Bayliss, Head of Digital.

HealthPost X ProfitPeak

+120% gross profit on adspend

Shift from ROAS to Profit

Health Post x ProfitPeak
Challenge

HealthPost's reliance on ROAS created misleading insights, as campaigns drove sales for low-margin products. This focus masked rising CAC and caused critical out-of-stock issues on high-demand, high-profit inventory.

Solution

Product Intelligence, Dynamic Tagging and Predictive Forecasting

Result

The shift to a profit-first strategy led to a significant 120% increase in gross profit on ad spend. Furthermore, by keeping profitable items in stock and optimising their strategy, HealthPost saw an overall 130% increase in ROAS.

All Industries

Fashion

Jewellery

Athletic Goods

Health and Wellness

Billini

ROAS isn't the answer

Billini x ProfitPeak
Challenge

Fragmented data across paid media platforms, reporting tools, and onsite trading made it impossible to get a clear, real-time picture of performance — leaving Billini making best-guess decisions too slowly to act on them.

Solution

Product Attribution & Sherpa AI

Result

Billini unified three separate data sources into one view, giving the whole team the confidence to make independent, data-led decisions — faster. Paid media and product performance are now connected in one place, enabling audiences and campaigns to be scaled with far greater precision.

"We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence."

Emily Troian, Senior Digital & Ecommerce Manager, Billini

PART & parcel

3X Return on investment

Part & Parcel x ProfitPeak
Challenge

Daniel Kagan, Founder of Part & Parcel, came to ProfitPeak because he wanted to optimise for profit, not just revenue or ROAS.

Solution

Most platforms focus on top-line performance. But Daniel needed something that showed which products and promotions were actually driving healthy margins.

Result

You’d think shifting a business toward profit-first optimisation would take time. For Daniel, the impact showed up almost immediately.

"You do what you say you’re gonna do. You over deliver. You’re wonderful to deal with. But most importantly, your tech is amazing and it works."

Daniel Kagan, Founder

BABYBOO FASHION

+68% META CONTRIBUTION PROFIT

Babyboo x ProfitPeak
Challenge

Disconnected data across marketing, agency partners, and inventory teams made it impossible to make rapid, aligned commercial decisions, leading to missed growth opportunities and reactive buying.

Solution

Unified Source of Truth for Trade, Growth & Inventory.

Result

ProfitPeak became the single source of truth at weekly trade meetings, aligning the internal team, media agency, and inventory planners around the same data. Scaled Meta spend with confidence, made smarter buying decisions faster, and replaced guesswork with real-time commercial intelligence.

"ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions."

Sam Reece, General Manager

Baby Village

+88% net sales

Moving beyond traditional ROAS to achieve record-breaking sustainable growth

Baby Village x ProfitPeak
Challenge

Relying on misleading platform ROAS and stagnant attribution data made it impossible to scale marketing spend without eroding true profit margins.

Solution

Integrated ProfitPeak to shift to a "Profit-First" strategy, using real-time margin data and product tagging to automate and prioritise high-profit ad spend.

Result

Achieved a record-breaking 64% increase in contribution profit and an 88% surge in net sales through high-growth campaigns.

"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us. It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."

Julien Darmanthé, Digital Marketing Manager

ARMS Of Eve

+34% revenue growth through email

Real-time Insights Fueling Marketing Revolution

Arms of Eve x ProfitPeak
Challenge

Operating without a clear financial compass, making it difficult to scale profitably and allocate resources effectively.

Solution

Flexible business intelligence and Multi-touch attribution

Result

Analytics-guided strategies and optimising key business functions led to enhanced revenue growth through email by 34% in just 21 days

"We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease. It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory."

Kerry & Aaron Langer, Founder & CEO.

Pace Athletic

+79% in total gross profit

Optimising Campaigns and Inventory in Real-Time to Maximise Adspend

Pace Athletic x ProfitPeak
Challenge

Lacking real-time visibility and accurate attribution, leading to inefficient ad spend, wasted resources, and delayed responses to underperforming products.

Solution

Dynamic Product Tagging & Instant Analytics

Result

Cut waste by dynamically moving products into the right campaigns at the right time, allocate budget where it delivers the most efficient returns through accurate attribution and identify/cut underperforming products early before it impacts cash flow.

"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."

Anthony Bayliss, Head of Digital.

HealthPost X ProfitPeak

+120% gross profit on adspend

Shift from ROAS to Profit

Health Post x ProfitPeak
Challenge

HealthPost's reliance on ROAS created misleading insights, as campaigns drove sales for low-margin products. This focus masked rising CAC and caused critical out-of-stock issues on high-demand, high-profit inventory.

Solution

Product Intelligence, Dynamic Tagging and Predictive Forecasting

Result

The shift to a profit-first strategy led to a significant 120% increase in gross profit on ad spend. Furthermore, by keeping profitable items in stock and optimising their strategy, HealthPost saw an overall 130% increase in ROAS.

All Industries

Fashion

Jewellery

Athletic Goods

Health and Wellness

Billini

ROAS isn't the answer

Billini x ProfitPeak
Challenge

Fragmented data across paid media platforms, reporting tools, and onsite trading made it impossible to get a clear, real-time picture of performance — leaving Billini making best-guess decisions too slowly to act on them.

Solution

Product Attribution & Sherpa AI

Result

Billini unified three separate data sources into one view, giving the whole team the confidence to make independent, data-led decisions — faster. Paid media and product performance are now connected in one place, enabling audiences and campaigns to be scaled with far greater precision.

"We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence."

Emily Troian, Senior Digital & Ecommerce Manager, Billini

PART & parcel

3X Return on investment

Part & Parcel x ProfitPeak
Challenge

Daniel Kagan, Founder of Part & Parcel, came to ProfitPeak because he wanted to optimise for profit, not just revenue or ROAS.

Solution

Most platforms focus on top-line performance. But Daniel needed something that showed which products and promotions were actually driving healthy margins.

Result

You’d think shifting a business toward profit-first optimisation would take time. For Daniel, the impact showed up almost immediately.

"You do what you say you’re gonna do. You over deliver. You’re wonderful to deal with. But most importantly, your tech is amazing and it works."

Daniel Kagan, Founder

BABYBOO FASHION

+68% META CONTRIBUTION PROFIT

Babyboo x ProfitPeak
Challenge

Disconnected data across marketing, agency partners, and inventory teams made it impossible to make rapid, aligned commercial decisions, leading to missed growth opportunities and reactive buying.

Solution

Unified Source of Truth for Trade, Growth & Inventory.

Result

ProfitPeak became the single source of truth at weekly trade meetings, aligning the internal team, media agency, and inventory planners around the same data. Scaled Meta spend with confidence, made smarter buying decisions faster, and replaced guesswork with real-time commercial intelligence.

"ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions."

Sam Reece, General Manager

Baby Village

+88% net sales

Moving beyond traditional ROAS to achieve record-breaking sustainable growth

Baby Village x ProfitPeak
Challenge

Relying on misleading platform ROAS and stagnant attribution data made it impossible to scale marketing spend without eroding true profit margins.

Solution

Integrated ProfitPeak to shift to a "Profit-First" strategy, using real-time margin data and product tagging to automate and prioritise high-profit ad spend.

Result

Achieved a record-breaking 64% increase in contribution profit and an 88% surge in net sales through high-growth campaigns.

"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us. It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."

Julien Darmanthé, Digital Marketing Manager

ARMS Of Eve

+34% revenue growth through email

Real-time Insights Fueling Marketing Revolution

Arms of Eve x ProfitPeak
Challenge

Operating without a clear financial compass, making it difficult to scale profitably and allocate resources effectively.

Solution

Flexible business intelligence and Multi-touch attribution

Result

Analytics-guided strategies and optimising key business functions led to enhanced revenue growth through email by 34% in just 21 days

"We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease. It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory."

Kerry & Aaron Langer, Founder & CEO.

Pace Athletic

+79% in total gross profit

Optimising Campaigns and Inventory in Real-Time to Maximise Adspend

Pace Athletic x ProfitPeak
Challenge

Lacking real-time visibility and accurate attribution, leading to inefficient ad spend, wasted resources, and delayed responses to underperforming products.

Solution

Dynamic Product Tagging & Instant Analytics

Result

Cut waste by dynamically moving products into the right campaigns at the right time, allocate budget where it delivers the most efficient returns through accurate attribution and identify/cut underperforming products early before it impacts cash flow.

"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."

Anthony Bayliss, Head of Digital.

HealthPost X ProfitPeak

+120% gross profit on adspend

Shift from ROAS to Profit

Health Post x ProfitPeak
Challenge

HealthPost's reliance on ROAS created misleading insights, as campaigns drove sales for low-margin products. This focus masked rising CAC and caused critical out-of-stock issues on high-demand, high-profit inventory.

Solution

Product Intelligence, Dynamic Tagging and Predictive Forecasting

Result

The shift to a profit-first strategy led to a significant 120% increase in gross profit on ad spend. Furthermore, by keeping profitable items in stock and optimising their strategy, HealthPost saw an overall 130% increase in ROAS.

As seen in

Boost Profits, Curb Costs

Know what to keep, what to cut, and where to double down.

Boost Profits, Curb Costs

Know what to keep, what to cut, and

where to double down.