“You do what you say you’re gonna do. You over deliver. You’re wonderful to deal with. But most importantly, your tech is amazing and it works.”

- Daniel Kagan, Founder, Part&Parcel

A founder who moves fast and expects his tools to keep up

Daniel Kagan has run Part&Parcel long enough to know his business inside out. He knows which products resonate and where to push on Instagram.

What he needed wasn’t another dashboard. He needed a platform that could turn the data he already had into clear signals — quickly.

His bar was simple:

• show the commercial impact fast

• don’t make setup a project

• give him something that improves over time

ProfitPeak cleared it on every count.

“I think business owners just know in their heart of hearts. But what it does do is it validates your gut. And it also condenses the data really nicely. That's what AI does, it's really good at computing data.”

Up and running before he had time to worry about it

Daniel had been through platform onboarding before. He knew the drill: weeks of back-and-forth, hand-holding sessions, and a team that disappears once you’re technically live.

ProfitPeak was different from the first conversation.

When Daniel connected his analytics, it was done before he had time to second-guess it.

No days of back-and-forth.

No IT ticket.

Just plugged in — and working.

“Just the plug and play. Yesterday when I plugged in analytics it was just perfect.”

That ease wasn’t accidental. The setup process was designed so founders don’t have to become technical project managers just to get value.

A tangible return, immediately visible

Daniel’s first clear win came through Klaviyo.

From the moment ProfitPeak’s flows were live, he could see exactly what they were generating down to the dollar.

“If I was paying, call it $900 a month, I could already see that just by putting your code in and utilising the flows that are already created, that’s bringing in three times that amount.”

Three times ROI. Visible from day one.

No waiting for month-end reports.

No quarterly reviews.

Just clear proof that the system was working.

AI that surfaces what matters

Daniel was clear about what he wanted from Sherpa: not more noise, but clear direction.

“The data's really helping me figure out what products, the high growth margin yielding products, are working really well”

For Part&Parcel, Sherpa turns scattered data into usable signals.

It highlights which high-margin products are gaining traction and helps Daniel see where to lean in on Instagram and other channels.

Instead of digging through reports, he can focus on acting on the opportunities.

“Sherpa just gets better and better. It’s really guiding me towards how I need to promote through Instagram and all of that.”

A platform that keeps getting smarter

For Daniel, the real value isn’t just the immediate return.

It’s having a system that keeps improving as the business grows.

Sherpa continues to surface new opportunities, highlight what’s gaining traction, and help him focus his energy where it will have the most impact.

For a founder moving as quickly as Daniel, that’s exactly what he needs.