How profit peak works
How profit peak works
Fuss-free installation for 1st party server-side tracking.
Step 1
Connect your ad accounts for complete clarity on profitability across channels.
Step 2
Identify shopper behaviours, true cost of acquisition to an order and product level and automate that data to drive higher ROI
Step 3
Fuss-free installation for 1st party server-side tracking.
Step 1
Connect your ad accounts for complete clarity on profitability across channels.
Step 2
Identify shopper behaviours, true cost of acquisition to an order and product level and automate that data to drive higher ROI
Step 3
Sherpa AI
Your questions answered and ready
for action
Your questions answered and ready
for action
Gain fast insights and drive faster action with your team to improve:
Cash Flow
Profitability
Revenue
New Customer Acquisition
Customer Retention
Multi-touch Attribution
SCALE YOUR PROFITABLE ADS - FIX OR CUT THOSE THAT AREN'T
Align advertising for new customer and profit goals by:
Smarter advertising budget allocation
Adjusting bidding strategies in line with Profit on ad-spend
Excluding unprofitable products
Identifying key products sold at an ad level to avoid performance decline ahead of time
Product Intelligence
Sell More Profitably: Stop Lost Revenue and Reduce Aging Inventory
Sell More Profitably: Stop Lost Revenue and Reduce Aging Inventory
Increase profitability and cash flow by:
Segmenting your products into Winners, Contenders, Underperformers and Dead by revenue or profitability
Identifying the right products to scale and on what channel
Knowing when to discount and exit slow moving products
Buying the right amount of products each and every time
Dynamic Tagging
Put your data to work on autopilot for maximum ROI
Put your data to work on autopilot for maximum ROI
Put your data to work and have greater control on across product feeds with:
Segmentation by Gross, Contribution and Net Profit metrics to drive higher profitability on ad spend
Avoid overspending on too low margin products or where limited variants are available
Minimise aging inventory and underserved products
Customer Retention
Know your
customer and what brings them back
Know your
customer and what brings them back
Turn one time shoppers into loyal fans by:
Identifying what customers are likely to buy from their first order to their next
Most frequently repurchased
Time between orders to drive better retargeting and lifecycle marketing
Highlight drop-offs to drive better retention and CLTV
Enrichment
Enrich your channels with 1st party data for higher ROI
Enrich your channels with 1st party data for higher ROI
Drive greater ROI from channels and reduce your cost of acquisition by:
Identifying more customer profiles to send more email and SMS flows
Send more customer events into Meta to target more relevant customers, reduce wasted spend and improve CAC
Marketing Enriched Predicative Forecasting
PLAN AHEAD WITH
DATA-DRIVEN RECOMMENDATIONS
PLAN AHEAD WITH
DATA-DRIVEN RECOMMENDATIONS
Make your data work for you with actionable inventory insights:
Forecast demand
Optimize stock levels
Make smarter purchasing and markdown decisions
Upsell products with high chance of purchase and high gross profit
As seen in
Boost Profits, Curb Costs
Know what to keep, what to cut, and
where to double down.
“Sherpa’s quality, speed, accuracy - I find it very aligned with our approach and where we want to focus & pivot. It is so good.”
Bige Metodo
Digital Marketing Director
“Sherpa is the most reliable best friend in this AI Era! I feel I really love Sherpa because look I think if there's anybody within the team who can also give me a full overview of how I can navigate things... right now I really rely 100% on Sherpa.”
Emz Lacson
Digital Product Lead
“We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence.”
Emily Troian
Senior Digital & eCommerce Manager
“For us, ProfitPeak isn't just a reporting tool - it's a business‑wide solution connecting the metrics that matter across leadership, merchandising and creative teams, not just ecommerce.
By centralising data across all channels, we've reduced manual reporting and unlocked greater agility in how we analyse, adapt and drive profitability.”
Rachael Ward
Head of Digital
“We brought ProfitPeak on for two reasons: better visibility across our digital channels and smarter stock planning. It's delivered on both.
ProfitPeak's Sherpa agent forecasts how much to order, what sizes, and where stock needs to live by warehouse location, backed by customer data. The result is fewer missed opportunities from out of stocks, ordering closer to demand, and a much clearer picture of the role our digital channels play throughout the customer journey.”
Kate Sorenson
Head of Growth
“ProfitPeak is a vital part of our tech stack and we'd be running blind without it.”
Anthony Bayliss
Head of Digital
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."
Jessica Skinner
Director of Ecommerce and Marketing, Global
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“Sherpa’s quality, speed, accuracy - I find it very aligned with our approach and where we want to focus & pivot. It is so good.”
Bige Metodo
Digital Marketing Director
“Sherpa is the most reliable best friend in this AI Era! I feel I really love Sherpa because look I think if there's anybody within the team who can also give me a full overview of how I can navigate things... right now I really rely 100% on Sherpa.”
Emz Lacson
Digital Product Lead
“We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence.”
Emily Troian
Senior Digital & eCommerce Manager
“For us, ProfitPeak isn't just a reporting tool - it's a business‑wide solution connecting the metrics that matter across leadership, merchandising and creative teams, not just ecommerce.
By centralising data across all channels, we've reduced manual reporting and unlocked greater agility in how we analyse, adapt and drive profitability.”
Rachael Ward
Head of Digital
“We brought ProfitPeak on for two reasons: better visibility across our digital channels and smarter stock planning. It's delivered on both.
ProfitPeak's Sherpa agent forecasts how much to order, what sizes, and where stock needs to live by warehouse location, backed by customer data. The result is fewer missed opportunities from out of stocks, ordering closer to demand, and a much clearer picture of the role our digital channels play throughout the customer journey.”
Kate Sorenson
Head of Growth
“ProfitPeak is a vital part of our tech stack and we'd be running blind without it.”
Anthony Bayliss
Head of Digital
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“Sherpa’s quality, speed, accuracy - I find it very aligned with our approach and where we want to focus & pivot. It is so good.”
Bige Metodo
Digital Marketing Director
“Sherpa is the most reliable best friend in this AI Era! I feel I really love Sherpa because look I think if there's anybody within the team who can also give me a full overview of how I can navigate things... right now I really rely 100% on Sherpa.”
Emz Lacson
Digital Product Lead
“We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence.”
Emily Troian
Senior Digital & eCommerce Manager
“For us, ProfitPeak isn't just a reporting tool - it's a business‑wide solution connecting the metrics that matter across leadership, merchandising and creative teams, not just ecommerce.
By centralising data across all channels, we've reduced manual reporting and unlocked greater agility in how we analyse, adapt and drive profitability.”
Rachael Ward
Head of Digital
“We brought ProfitPeak on for two reasons: better visibility across our digital channels and smarter stock planning. It's delivered on both.
ProfitPeak's Sherpa agent forecasts how much to order, what sizes, and where stock needs to live by warehouse location, backed by customer data. The result is fewer missed opportunities from out of stocks, ordering closer to demand, and a much clearer picture of the role our digital channels play throughout the customer journey.”
Kate Sorenson
Head of Growth
“ProfitPeak is a vital part of our tech stack and we'd be running blind without it.”
Anthony Bayliss
Head of Digital
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“Sherpa’s quality, speed, accuracy - I find it very aligned with our approach and where we want to focus & pivot. It is so good.”
Bige Metodo
Digital Marketing Director
“Sherpa is the most reliable best friend in this AI Era! I feel I really love Sherpa because look I think if there's anybody within the team who can also give me a full overview of how I can navigate things... right now I really rely 100% on Sherpa.”
Emz Lacson
Digital Product Lead
“We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence.”
Emily Troian
Senior Digital & eCommerce Manager
“For us, ProfitPeak isn't just a reporting tool - it's a business‑wide solution connecting the metrics that matter across leadership, merchandising and creative teams, not just ecommerce.
By centralising data across all channels, we've reduced manual reporting and unlocked greater agility in how we analyse, adapt and drive profitability.”
Rachael Ward
Head of Digital
“We brought ProfitPeak on for two reasons: better visibility across our digital channels and smarter stock planning. It's delivered on both.
ProfitPeak's Sherpa agent forecasts how much to order, what sizes, and where stock needs to live by warehouse location, backed by customer data. The result is fewer missed opportunities from out of stocks, ordering closer to demand, and a much clearer picture of the role our digital channels play throughout the customer journey.”
Kate Sorenson
Head of Growth
“ProfitPeak is a vital part of our tech stack and we'd be running blind without it.”
Anthony Bayliss
Head of Digital
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“Sherpa’s quality, speed, accuracy - I find it very aligned with our approach and where we want to focus & pivot. It is so good.”
Bige Metodo
Digital Marketing Director
“Sherpa is the most reliable best friend in this AI Era! I feel I really love Sherpa because look I think if there's anybody within the team who can also give me a full overview of how I can navigate things... right now I really rely 100% on Sherpa.”
Emz Lacson
Digital Product Lead
“We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence.”
Emily Troian
Senior Digital & eCommerce Manager
“For us, ProfitPeak isn't just a reporting tool - it's a business‑wide solution connecting the metrics that matter across leadership, merchandising and creative teams, not just ecommerce.
By centralising data across all channels, we've reduced manual reporting and unlocked greater agility in how we analyse, adapt and drive profitability.”
Rachael Ward
Head of Digital
“We brought ProfitPeak on for two reasons: better visibility across our digital channels and smarter stock planning. It's delivered on both.
ProfitPeak's Sherpa agent forecasts how much to order, what sizes, and where stock needs to live by warehouse location, backed by customer data. The result is fewer missed opportunities from out of stocks, ordering closer to demand, and a much clearer picture of the role our digital channels play throughout the customer journey.”
Kate Sorenson
Head of Growth
“ProfitPeak is a vital part of our tech stack and we'd be running blind without it.”
Anthony Bayliss
Head of Digital
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“Sherpa’s quality, speed, accuracy - I find it very aligned with our approach and where we want to focus & pivot. It is so good.”
Bige Metodo
Digital Marketing Director
“Sherpa is the most reliable best friend in this AI Era! I feel I really love Sherpa because look I think if there's anybody within the team who can also give me a full overview of how I can navigate things... right now I really rely 100% on Sherpa.”
Emz Lacson
Digital Product Lead
“We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence.”
Emily Troian
Senior Digital & eCommerce Manager
“For us, ProfitPeak isn't just a reporting tool - it's a business‑wide solution connecting the metrics that matter across leadership, merchandising and creative teams, not just ecommerce.
By centralising data across all channels, we've reduced manual reporting and unlocked greater agility in how we analyse, adapt and drive profitability.”
Rachael Ward
Head of Digital
“We brought ProfitPeak on for two reasons: better visibility across our digital channels and smarter stock planning. It's delivered on both.
ProfitPeak's Sherpa agent forecasts how much to order, what sizes, and where stock needs to live by warehouse location, backed by customer data. The result is fewer missed opportunities from out of stocks, ordering closer to demand, and a much clearer picture of the role our digital channels play throughout the customer journey.”
Kate Sorenson
Head of Growth
“ProfitPeak is a vital part of our tech stack and we'd be running blind without it.”
Anthony Bayliss
Head of Digital
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“Sherpa’s quality, speed, accuracy - I find it very aligned with our approach and where we want to focus & pivot. It is so good.”
Bige Metodo
Digital Marketing Director
“Sherpa is the most reliable best friend in this AI Era! I feel I really love Sherpa because look I think if there's anybody within the team who can also give me a full overview of how I can navigate things... right now I really rely 100% on Sherpa.”
Emz Lacson
Digital Product Lead
“We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence.”
Emily Troian
Senior Digital & eCommerce Manager
“For us, ProfitPeak isn't just a reporting tool - it's a business‑wide solution connecting the metrics that matter across leadership, merchandising and creative teams, not just ecommerce.
By centralising data across all channels, we've reduced manual reporting and unlocked greater agility in how we analyse, adapt and drive profitability.”
Rachael Ward
Head of Digital
“We brought ProfitPeak on for two reasons: better visibility across our digital channels and smarter stock planning. It's delivered on both.
ProfitPeak's Sherpa agent forecasts how much to order, what sizes, and where stock needs to live by warehouse location, backed by customer data. The result is fewer missed opportunities from out of stocks, ordering closer to demand, and a much clearer picture of the role our digital channels play throughout the customer journey.”
Kate Sorenson
Head of Growth
“ProfitPeak is a vital part of our tech stack and we'd be running blind without it.”
Anthony Bayliss
Head of Digital
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“Sherpa’s quality, speed, accuracy - I find it very aligned with our approach and where we want to focus & pivot. It is so good.”
Bige Metodo
Digital Marketing Director
“Sherpa is the most reliable best friend in this AI Era! I feel I really love Sherpa because look I think if there's anybody within the team who can also give me a full overview of how I can navigate things... right now I really rely 100% on Sherpa.”
Emz Lacson
Digital Product Lead
“We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence.”
Emily Troian
Senior Digital & eCommerce Manager
“For us, ProfitPeak isn't just a reporting tool - it's a business‑wide solution connecting the metrics that matter across leadership, merchandising and creative teams, not just ecommerce.
By centralising data across all channels, we've reduced manual reporting and unlocked greater agility in how we analyse, adapt and drive profitability.”
Rachael Ward
Head of Digital
“We brought ProfitPeak on for two reasons: better visibility across our digital channels and smarter stock planning. It's delivered on both.
ProfitPeak's Sherpa agent forecasts how much to order, what sizes, and where stock needs to live by warehouse location, backed by customer data. The result is fewer missed opportunities from out of stocks, ordering closer to demand, and a much clearer picture of the role our digital channels play throughout the customer journey.”
Kate Sorenson
Head of Growth
“ProfitPeak is a vital part of our tech stack and we'd be running blind without it.”
Anthony Bayliss
Head of Digital
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“Sherpa’s quality, speed, accuracy - I find it very aligned with our approach and where we want to focus & pivot. It is so good.”
Bige Metodo
Digital Marketing Director
“Sherpa is the most reliable best friend in this AI Era! I feel I really love Sherpa because look I think if there's anybody within the team who can also give me a full overview of how I can navigate things... right now I really rely 100% on Sherpa.”
Emz Lacson
Digital Product Lead
“We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence.”
Emily Troian
Senior Digital & eCommerce Manager
“For us, ProfitPeak isn't just a reporting tool - it's a business‑wide solution connecting the metrics that matter across leadership, merchandising and creative teams, not just ecommerce.
By centralising data across all channels, we've reduced manual reporting and unlocked greater agility in how we analyse, adapt and drive profitability.”
Rachael Ward
Head of Digital
“We brought ProfitPeak on for two reasons: better visibility across our digital channels and smarter stock planning. It's delivered on both.
ProfitPeak's Sherpa agent forecasts how much to order, what sizes, and where stock needs to live by warehouse location, backed by customer data. The result is fewer missed opportunities from out of stocks, ordering closer to demand, and a much clearer picture of the role our digital channels play throughout the customer journey.”
Kate Sorenson
Head of Growth
“ProfitPeak is a vital part of our tech stack and we'd be running blind without it.”
Anthony Bayliss
Head of Digital
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“Sherpa’s quality, speed, accuracy - I find it very aligned with our approach and where we want to focus & pivot. It is so good.”
Bige Metodo
Digital Marketing Director
“Sherpa is the most reliable best friend in this AI Era! I feel I really love Sherpa because look I think if there's anybody within the team who can also give me a full overview of how I can navigate things... right now I really rely 100% on Sherpa.”
Emz Lacson
Digital Product Lead
“We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence.”
Emily Troian
Senior Digital & eCommerce Manager
“For us, ProfitPeak isn't just a reporting tool - it's a business‑wide solution connecting the metrics that matter across leadership, merchandising and creative teams, not just ecommerce.
By centralising data across all channels, we've reduced manual reporting and unlocked greater agility in how we analyse, adapt and drive profitability.”
Rachael Ward
Head of Digital
“We brought ProfitPeak on for two reasons: better visibility across our digital channels and smarter stock planning. It's delivered on both.
ProfitPeak's Sherpa agent forecasts how much to order, what sizes, and where stock needs to live by warehouse location, backed by customer data. The result is fewer missed opportunities from out of stocks, ordering closer to demand, and a much clearer picture of the role our digital channels play throughout the customer journey.”
Kate Sorenson
Head of Growth
“ProfitPeak is a vital part of our tech stack and we'd be running blind without it.”
Anthony Bayliss
Head of Digital
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“Sherpa’s quality, speed, accuracy - I find it very aligned with our approach and where we want to focus & pivot. It is so good.”
Bige Metodo
Digital Marketing Director
“Sherpa is the most reliable best friend in this AI Era! I feel I really love Sherpa because look I think if there's anybody within the team who can also give me a full overview of how I can navigate things... right now I really rely 100% on Sherpa.”
Emz Lacson
Digital Product Lead
“We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence.”
Emily Troian
Senior Digital & eCommerce Manager
“For us, ProfitPeak isn't just a reporting tool - it's a business‑wide solution connecting the metrics that matter across leadership, merchandising and creative teams, not just ecommerce.
By centralising data across all channels, we've reduced manual reporting and unlocked greater agility in how we analyse, adapt and drive profitability.”
Rachael Ward
Head of Digital
“We brought ProfitPeak on for two reasons: better visibility across our digital channels and smarter stock planning. It's delivered on both.
ProfitPeak's Sherpa agent forecasts how much to order, what sizes, and where stock needs to live by warehouse location, backed by customer data. The result is fewer missed opportunities from out of stocks, ordering closer to demand, and a much clearer picture of the role our digital channels play throughout the customer journey.”
Kate Sorenson
Head of Growth
“ProfitPeak is a vital part of our tech stack and we'd be running blind without it.”
Anthony Bayliss
Head of Digital
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“Sherpa’s quality, speed, accuracy - I find it very aligned with our approach and where we want to focus & pivot. It is so good.”
Bige Metodo
Digital Marketing Director
“Sherpa is the most reliable best friend in this AI Era! I feel I really love Sherpa because look I think if there's anybody within the team who can also give me a full overview of how I can navigate things... right now I really rely 100% on Sherpa.”
Emz Lacson
Digital Product Lead
“We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence.”
Emily Troian
Senior Digital & eCommerce Manager
“For us, ProfitPeak isn't just a reporting tool - it's a business‑wide solution connecting the metrics that matter across leadership, merchandising and creative teams, not just ecommerce.
By centralising data across all channels, we've reduced manual reporting and unlocked greater agility in how we analyse, adapt and drive profitability.”
Rachael Ward
Head of Digital
“We brought ProfitPeak on for two reasons: better visibility across our digital channels and smarter stock planning. It's delivered on both.
ProfitPeak's Sherpa agent forecasts how much to order, what sizes, and where stock needs to live by warehouse location, backed by customer data. The result is fewer missed opportunities from out of stocks, ordering closer to demand, and a much clearer picture of the role our digital channels play throughout the customer journey.”
Kate Sorenson
Head of Growth
“ProfitPeak is a vital part of our tech stack and we'd be running blind without it.”
Anthony Bayliss
Head of Digital
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“Sherpa’s quality, speed, accuracy - I find it very aligned with our approach and where we want to focus & pivot. It is so good.”
Bige Metodo
Digital Marketing Director
“Sherpa is the most reliable best friend in this AI Era! I feel I really love Sherpa because look I think if there's anybody within the team who can also give me a full overview of how I can navigate things... right now I really rely 100% on Sherpa.”
Emz Lacson
Digital Product Lead
“We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence.”
Emily Troian
Senior Digital & eCommerce Manager
“For us, ProfitPeak isn't just a reporting tool - it's a business‑wide solution connecting the metrics that matter across leadership, merchandising and creative teams, not just ecommerce.
By centralising data across all channels, we've reduced manual reporting and unlocked greater agility in how we analyse, adapt and drive profitability.”
Rachael Ward
Head of Digital
“We brought ProfitPeak on for two reasons: better visibility across our digital channels and smarter stock planning. It's delivered on both.
ProfitPeak's Sherpa agent forecasts how much to order, what sizes, and where stock needs to live by warehouse location, backed by customer data. The result is fewer missed opportunities from out of stocks, ordering closer to demand, and a much clearer picture of the role our digital channels play throughout the customer journey.”
Kate Sorenson
Head of Growth
“ProfitPeak is a vital part of our tech stack and we'd be running blind without it.”
Anthony Bayliss
Head of Digital
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“Sherpa’s quality, speed, accuracy - I find it very aligned with our approach and where we want to focus & pivot. It is so good.”
Bige Metodo
Digital Marketing Director
“Sherpa is the most reliable best friend in this AI Era! I feel I really love Sherpa because look I think if there's anybody within the team who can also give me a full overview of how I can navigate things... right now I really rely 100% on Sherpa.”
Emz Lacson
Digital Product Lead
“We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence.”
Emily Troian
Senior Digital & eCommerce Manager
“For us, ProfitPeak isn't just a reporting tool - it's a business‑wide solution connecting the metrics that matter across leadership, merchandising and creative teams, not just ecommerce.
By centralising data across all channels, we've reduced manual reporting and unlocked greater agility in how we analyse, adapt and drive profitability.”
Rachael Ward
Head of Digital
“We brought ProfitPeak on for two reasons: better visibility across our digital channels and smarter stock planning. It's delivered on both.
ProfitPeak's Sherpa agent forecasts how much to order, what sizes, and where stock needs to live by warehouse location, backed by customer data. The result is fewer missed opportunities from out of stocks, ordering closer to demand, and a much clearer picture of the role our digital channels play throughout the customer journey.”
Kate Sorenson
Head of Growth
“ProfitPeak is a vital part of our tech stack and we'd be running blind without it.”
Anthony Bayliss
Head of Digital
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“Sherpa’s quality, speed, accuracy - I find it very aligned with our approach and where we want to focus & pivot. It is so good.”
Bige Metodo
Digital Marketing Director
“Sherpa is the most reliable best friend in this AI Era! I feel I really love Sherpa because look I think if there's anybody within the team who can also give me a full overview of how I can navigate things... right now I really rely 100% on Sherpa.”
Emz Lacson
Digital Product Lead
“We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence.”
Emily Troian
Senior Digital & eCommerce Manager
“For us, ProfitPeak isn't just a reporting tool - it's a business‑wide solution connecting the metrics that matter across leadership, merchandising and creative teams, not just ecommerce.
By centralising data across all channels, we've reduced manual reporting and unlocked greater agility in how we analyse, adapt and drive profitability.”
Rachael Ward
Head of Digital
“We brought ProfitPeak on for two reasons: better visibility across our digital channels and smarter stock planning. It's delivered on both.
ProfitPeak's Sherpa agent forecasts how much to order, what sizes, and where stock needs to live by warehouse location, backed by customer data. The result is fewer missed opportunities from out of stocks, ordering closer to demand, and a much clearer picture of the role our digital channels play throughout the customer journey.”
Kate Sorenson
Head of Growth
“ProfitPeak is a vital part of our tech stack and we'd be running blind without it.”
Anthony Bayliss
Head of Digital
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“Sherpa’s quality, speed, accuracy - I find it very aligned with our approach and where we want to focus & pivot. It is so good.”
Bige Metodo
Digital Marketing Director
“Sherpa is the most reliable best friend in this AI Era! I feel I really love Sherpa because look I think if there's anybody within the team who can also give me a full overview of how I can navigate things... right now I really rely 100% on Sherpa.”
Emz Lacson
Digital Product Lead
“We now operate with far greater speed to market, with the ability to quickly and accurately decipher data and act on it with confidence.”
Emily Troian
Senior Digital & eCommerce Manager
“For us, ProfitPeak isn't just a reporting tool - it's a business‑wide solution connecting the metrics that matter across leadership, merchandising and creative teams, not just ecommerce.
By centralising data across all channels, we've reduced manual reporting and unlocked greater agility in how we analyse, adapt and drive profitability.”
Rachael Ward
Head of Digital
“We brought ProfitPeak on for two reasons: better visibility across our digital channels and smarter stock planning. It's delivered on both.
ProfitPeak's Sherpa agent forecasts how much to order, what sizes, and where stock needs to live by warehouse location, backed by customer data. The result is fewer missed opportunities from out of stocks, ordering closer to demand, and a much clearer picture of the role our digital channels play throughout the customer journey.”
Kate Sorenson
Head of Growth
“ProfitPeak is a vital part of our tech stack and we'd be running blind without it.”
Anthony Bayliss
Head of Digital
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO