For eComm Marketers
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01
Why Meta, Google & your CFO never agree on the numbers
Each platform claims more credit than it deserves. We break down why — and which measurement method actually tells the truth.
02
The inventory blind spot quietly corrupting your attribution
When your best sellers go out of stock, your models don't register a supply failure — they register poor ad performance. The fix starts with one number.
03
Which of your products are actually driving revenue — and which are just getting clicks
Product-level attribution reveals your conversion anchors vs. your browse magnets. Most brands have never looked.
04
The measurement stack that actually works together
Incrementality, MMM, MTA — in the right order, for the right questions. A practical hierarchy, not another tool recommendation.
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60-second overview
See how Shopify operators make every ad dollar accountable
Watch how ProfitPeak connects your ads, products, and inventory in one view
Increase in Meta contribution
profit in 90 days
Surge in net sales
in 120 days
Increase in full-price inventory
stock turns in 90 days
What operators are saying
↑ 68% increase in Meta Contribution Profit
"ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions.”
Sam Reece
General Manager
↑ 88% net sales · 120 days
"ProfitPeak has been a valuable tool for al.ive body, which enables us to make data driven decisions that drive optimal performance across all paid channels, while also providing the business with clear insights into both current and historical results. The tool’s attribution vertex is particularly valuable, as it allows us to leverage close to immediate platform learnings to optimise campaigns and maximise profitability."
Julien Darmanthé
Performance Marketing Specialist
